2010.01.25

3-D Without the Glasses - Is It Really 3-D?

Holographic projections may give consumers Star Wars-like ideas of being able to interact with 3-D images – without having to wear glasses – but are those projections “real” 3-D?

One company, Los Angeles-based Provision Interactive Technologies, a subsidiary of Provision Holding, Inc (PVHO), says 3-D without glasses is possible with its relatively new holographic projection technology, called Holovision, that projects a digital image up to 3 feet in front of the projection box’s screen.

2010.01.25

New Tools

Instead of showcasing your company’s product on a table or display shelf in your booth, put it “out there” with the HoloVision from Provision Interactive Technologies Inc. HoloVision is a 3-D screen that projects an image so that it looks as if it is floating in space. The screen can be encased in a kiosk or tabletop unit, and the projected images can vary from a single item shown in 10-second clips to a play list of dozens of 60-second videos.

2010.01.04 2009.12.31

Digital Signage: The Top 10 Trends for 2010

2009.12.08

Digital Out-of-Home to Lead OOH Growth, Soar 13.2%

Out-of-home ad revenue will climb 4.9% from 2008 to 2013, compared to a 3.3% decline for
traditional advertising, with growth driven by digital billboards, out-of-home digital video
networks and alternative ambient advertising, which includes guerilla advertising, street teams and other nontraditional approaches.

2009.12.01

Trends Forecast 2008: Digital Signage Industry Analysis

2007 was a good year for digital signage (DS). Displays lit up to serve a wide range of communications objectives in a growing range of locations, new suppliers entered the business, many networks and suppliers received investment funding and advertising revenues accelerated toward the foreseeable $1 billion mark and enabling technologies and the hunger for greater communications effectiveness continued to fuel industry growth.

2009.10.14

4 in 10 Marketers to Boost Digital OOH Spending

More than four in 10 (42%) agency and brand marketers plan to increase their digital out-of-home (DOOH) advertising spending through 2009 and the first half of 2010, according to a forecast and industry update report from Adcentricity, which found that total DOOH spending is on target to hit $4.53 billion by 2013, up from $2.6 billion in 2009.