Potential drivers of momentum in the near term include the Joint Venture with Kodak and major advertising contracts that are expected to be signed throughout the rest of the year.
Trends Forecast 2008: Digital Signage Industry Analysis
2007 was a good year for digital signage (DS). Displays lit up to serve a wide range of communications objectives in a growing range of locations, new suppliers entered the business, many networks and suppliers received investment funding and advertising revenues accelerated toward the foreseeable $1 billion mark and enabling technologies and the hunger for greater communications effectiveness continued to fuel industry growth.
4 in 10 Marketers to Boost Digital OOH Spending
More than four in 10 (42%) agency and brand marketers plan to increase their digital out-of-home (DOOH) advertising spending through 2009 and the first half of 2010, according to a forecast and industry update report from Adcentricity, which found that total DOOH spending is on target to hit $4.53 billion by 2013, up from $2.6 billion in 2009.
The Next Dimension in Home Viewing
If the big names in home entertainment have their way, TV viewers everywhere are going to need glasses. It's already happened in the theatres: Audiences have donned Elvis Costello-esque specs and forked out $3 extra per ticket to see 3-D releases such as Up, Monsters vs. Aliens and Ice Age. Soon, the industry plans to bring the trend home with new televisions, DVD players and video games.
Help Me Obi Wan Kenobi, and Buy Some Bananas
The errand started innocently enough: a quick trip to the nearby Fred Meyer department store for some diapers and other sundry items. But after walking in the front door, I stopped in my rain-soaked tracks. In front of me loomed a rotating bunch of bananas. And then a cantaloupe and a box of toothpaste. Big deal, you say, never been to a Fred Meyer store before? Maybe I should get out more? I probably should, but the items I was seeing were actual rotating, moving, reach-out-and-try-to-touch-them holograms.
Video Interviews
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Interview with Provision President & CEO Curt Thornton
2010.01.14
Excerpts from a conference call conducted by TheMarketFinancial.com, a news portal which covers the latest Wall Street developments and investment opportunities. -
Provision's 3D Display Combats Ad Blindness
2009.12.04
Provision's 3DEO platform - a 3-D advertising kiosk that attracts consumers with holographic video and prints coupons on demand - was a response to the proliferation and ubiquity of two dimensional outdoor displays. -
Interview with Lyle Bunn, Digital Signage Expert and Strategy Architect
2009.12.02
Lyle Bunn "makes digital signage happen" by providing counsel, direction and education in the planning, deployment, supply and use of dynamic digital display. He is considered to be "consistently ahead of the curve" bringing leading edge insights and deep experience to consulting and education assignments. -
Provision Interactive's 3D Display Showcased by Ford at SEMA 2009
2009.11.25
Phantasmic Entertainment, Inc., along with car customizer Malibu Marketing, have integrated Provision's 3D holographic display into the bed of a customized Ford F150 pickup truck.
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